Logo Re-design

Carrington Talent Group is a consulting firm helping seasoned professionals take meaningful next steps in their career.

Carrington Talent Group is a consulting firm helping seasoned professionals take meaningful next steps in their career.

Carrington Talent Group is a consulting firm helping seasoned professionals take meaningful next steps in their career.

About the project

Carrington Talent Group wanted to spruce up their visual identity to better represent their brand and type of clientele. This project involved a new logo family, a refreshed and expanded color palette, and new fonts.

Carrington Talent Group wanted to spruce up their visual identity to better represent their brand and type of clientele. This project involved a new logo family, a refreshed and expanded color palette, and new fonts.

Carrington Talent Group wanted to spruce up their visual identity to better represent their brand and type of clientele. This project involved a new logo family, a refreshed and expanded color palette, and new fonts.

Date:

Winter 2024

Client:

Carrington Talent Group

Services:

Logo Design

Social Media Graphics

Project Details

Carrington Talent Group has come a long way since they first launched in 2019. In 2024, they felt it was time to further refine their identity to better reflect the curated services they provide and the clients that they serve. Because they work with tenured professionals who value quality, care, and trust, the design process centered around elegant type, rich reds and blues, and gold accents/details.

I have a high bar and I'm really impressed!

Catherine C.

Founder, Carrington Talent Group

What I did

  1. Designed a family of logos to suit the various ways the logos would be used (in personalized gifts, on web platforms, and print materials).

  2. Refined and expanded their color palette and typography to meet the standards of their most current values and brand personality

  3. Designed added social media graphics to showcase their new visual identity while they promote their services.